v0 by Vercel
AI-powered collaborative assistant that generates full-stack web applications, components, and websites from text prompts with one-click deployment.
Key Features
- ✓AI-generated full-stack applications from text prompts
- ✓One-click deployment to Vercel production
- ✓GitHub repository sync and code push
- ✓Visual design mode with live preview
- ✓Pre-built templates and components
- ✓Custom design system creation (colors, typography, styles)
- ✓Automatic third-party API and tool integrations
- ✓Agentic workflow with database connections
- ✓Mobile-friendly building experience
What Is v0 by Vercel
v0 is Vercel's AI-powered assistant for building full-stack web applications from text prompts. It aims to simplify complex programming tasks, making it an asset for modern web development workflows. In practice, that means you describe a UI, a full page, or an entire app, and v0 generates working React code styled with Tailwind CSS and wired up with shadcn/ui components. It doesn't aim to replace developers or rival general-purpose AI coding assistants. Instead, it generates React code that blends naturally with Next.js, Tailwind CSS, and shadcn UI components.
The tool has expanded well beyond component generation. It connects with third-party services such as Supabase, Neon, Upstash, and AI platforms like Grok and Deep Infra. You can push generated code directly to a GitHub repo and deploy to Vercel in one click, which makes it genuinely fast for getting something live.
Who It Is For
v0 is most useful for frontend developers and full-stack teams already living in the Vercel and Next.js ecosystem. It plays extremely well with Vercel projects and GitHub repos, offering a simple way to manage and edit components within your project structure. If you are a designer who needs production-ready React output without hand-coding everything, or a developer who wants to skip the scaffolding phase of a new project, v0 fits that workflow well.
For product teams that are frontend-driven and already using Vercel, v0 fits seamlessly into their existing workflow. It is less useful if you need a full backend, are working outside the React ecosystem, or want deep IDE integration rather than a browser-based chat interface.
Pricing Overview
v0 offers three main plans: Free ($0/month with $5 in credits), Premium ($20/month with $20 in credits and Figma import), and Team ($30/user/month with a shared workspace). Enterprise pricing is available with additional compliance and governance features including SOC2, audit logs, and SAML SSO.
| Plan | Price | Credits Included | Notable Extras |
|---|---|---|---|
| Free | $0/mo | $5/mo | Deploy to Vercel, Design Mode, GitHub sync |
| Premium | $20/mo | $20/mo | Figma import, v0 API access, higher upload limits |
| Team | $30/user/mo | Shared pool | Shared workspace, team usage tracking |
| Enterprise | Custom | Custom | SSO, audit logs, SOC2 compliance |
Usage is metered on input and output tokens which convert to credits, rather than fixed message counts. This gives more predictable pricing as you scale and increases the amount of usage available on the free tier. The switch to token-based billing did cause some friction among existing users who were used to a fixed message model, and costs can escalate quickly on paid plans for complex projects.
Strengths
The output quality for standard UI patterns is genuinely good. v0 shines with UI generation capabilities and builds implementation-ready components, not just visual concepts. The generated code is readable, follows modern React conventions, and does not introduce proprietary dependencies, meaning you get clean React components that work with Next.js, Remix, Vite, or any modern React setup.
The Vercel ecosystem integration is a real advantage for teams already on the platform. Preview deployments, GitHub sync, and the visual Design Mode for editing without reprompting all reduce friction in the iteration loop. A small team building a Next.js app can use v0 to generate UI components, collaborate using preview links, push to GitHub, and auto-deploy to staging, all within Vercel.
Limitations
The biggest constraint is that v0 is frontend-only. You will need to build your own backend or integrate services like Supabase, Firebase, or traditional APIs. It does not handle auth, server-side business logic, or database schemas natively the way tools like Lovable do.
There is also a practical ecosystem dependency. The outputs are plain Next.js/React code, and you can take the code elsewhere, but the best-supported path is clearly Vercel deploys with their previews, auth, and observability. Developers on other hosting platforms or non-React stacks will get less value.
Frequent performance issues, slow generation times, and inconsistent instruction-following by the AI are reported by users pushing the tool on more complex or unconventional prompts. It handles common patterns well, but the further you stray from standard Next.js app structure, the more manual refinement is needed. If that tradeoff works for your stack and team, v0 is a fast, high-quality tool for the UI layer. If you need full-stack out of the box, look elsewhere.
